One Take CEO Interview

CEO Chuck Runyon on How Self Esteem Brands Made its Largest Acquisition in History While Fighting a Pandemic

Self Esteem Brands (SEB) recently completed its largest acquisition in history despite all the challenges and uncertainty brought on by COVID-19. One year after his first One Take interview, co-founder and CEO Chuck Runyon returns for a “Take Two” to share how and why the acquisition was able to happen. He also discusses how his company helped franchisees since the pandemic began (and looming cost increases once rent abatements or deferrals end); the introduction of a bill to provide financial relief to the gym and fitness industry (the Gyms Act); whether employees will be coming back to work full time at the company’s headquarters; and why the nation needs to focus more on physical and mental health.

SEB is a global collection of health improvement and fitness-related companies including Anytime Fitness, The Bar Method, Base Camp, Wax the City and as of this June, Stronger U, a digital, personalized nutrition-based health coaching services brand. SEB was founded in 2002 and for several consecutive years ranked as the world’s fastest growing franchise. Today it serves millions of people in 40 countries.

Runyon’s interview can be listened to via Spotify or watched here on YouTube.

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